职场人的标配 — 商务演讲能力
What sort of image do you want to present?
If you want your audience to accept you, you need to appear:
• manage your subject well
• Revenue from after-sales service rose steadily over the period while sales remained static.
• Revenue from after-sales service increased slightly in 2004 and then leveled off whereas revenue from sales increased gradually throughout the period.
• My presentation will take around about 10 minutes. If you have any questions, I’ll be happy to answer them at the end of my talk.
• First of all, I’d like to look at …
• I must emphasize that …
• I’d like to turn your attention to …
• You will see that …
• As you can see from the graph …
• A Chart = Information given in the form of a graph, diagram or picture, often intended to show the information more clearly.
Divide the visuals below into these two groups:
• A Graph = A picture which shows how two sets of information or variable amounts are related, usually by lines or curves with an x axis and a y axis or in a block graph.
• A Diagram = A simple plan which is drawn to represent a machine, system or idea, etc. The purpose is often to explain how what is being presented works.
• We shall welcome a chance to renew our friendly relationship.
• We'll do our best to widen/expand our business relationship with you.
• We've come to know your name and address from the Commercial Counselor’s Office of the Chinese Embassy in London.
• Your firm has been introduced (recommended, passed on) to us by Maple Company.
When encouraging the buyer to accept our offer we may hear such expressions as:
• With an eye to future business, we agree to grant you 1% discount, as a special accommodation.
• In order to promote our business connections, we may grant you a special discount of 1%, as a special inducement.
When both parties have agreed on the price we may hear such expressions as:
• I think we can conclude the business/come to terms/place an order.
When the seller is trying to defend his offer we may hear such expressions as:
• There is no room for reducing the price.
• We are sure the goods will sell like hot cakes.
When trying to impress the seller for a not too high price, the buyer may say such expressions as:
• I have planned to push the sales of your textiles in our market.
• I am going to carry out a sound marketing policy to push your textile goods.
When encouraging the buyer to place an order, the seller may say such expressions as:
• May I know what particular items you are interested in?
• Please have a careful look at the catalogue and see what interests your end-users.
When expressing an intention of buying, the buyer may say such expressions as:
• We have great interest in…
• We are very much keen on …
When asking the other party about its payment terms we may hear such expressions as:
• What is your preferred payment terms?
• What terms of payment do you wish accept?
When showing the reluctance to accept your customer’s payment we may hear such expressions as:
• This is the first and also the last time we grant you such terms.
• In view of our long-term cooperation, we agree to your payment terms.